Video Premiere: SEVENDUST’s ‘Unforgiven’

Friday, 02 November 2018

SEVENDUST has released the official music video for song “Unforgiven”. The clip, which can be seen below, is set in a post-apocalyptic world created from an idea by director Scott Hansen presented to the band. The concept is the world is rebuilding and the youth will be the ones to keep mankind going long after the adults are no longer around, a message that has been shared throughout society for decades.

Vocalist Lajon Witherspoon said: “The ‘Unforgiven’ video was a great experience for me. I loved working with everyone on that shoot. It was like being in a movie for real and I hope we can do something like that again.”

“Unforgiven” ia taken from SEVENDUST‘s latest studio album, “All I See Is War”, which was released in May via Rise Records.

Lajon previously stated about “All I See Is War”: “What a pleasure it was doing this album and actually being able to record and work with [producer] Elvis Baskette, someone I’ve personally I’ve been wanting to work with for a long time, and he’s a good friend. There was a magical energy to be able to live with him in the house and the studio be there. We had a great time not only writing, but every day was exciting. You wanted to get into the studio. It was good.”

Regarding SEVENDUST‘s new deal with Rise Records, Lajon said: “We got lucky and thought the days of bands being signed were long gone. We had a few labels courting us for a while and it was fun, but we thought Rise Records would definitely be a good fit for SEVENDUST and it seems to be working. We thank those guys for everything they’ve done, and they’ve done a lot. We just did another single that’s coming out or is just ready to come out. Rise is cool, man. We like being a part of the Rise family. They’ve really got their finger on the pulse.”

SEVENDUST‘s North American tour in direct support of CLUTCH along with TYLER BRYANT & THE SHAKEDOWN wrapped on October 28 in Philadelphia, Pennsylvania.

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